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Business Growth Webinar #05: Moneyball for Remodeling: Leveraging Market Data to Change Your Game

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Uploaded by on Nov 17, 2011

Drawing inspiration from the book and movie, Moneyball, get a jump on the outlook for remodeling and replacement and learn how to leverage market data and consumer research to find the local areas with the most potential and improve sales conversion rates.

Presenter: Jonathan Smoke, Executive Director — Research, Hanley Wood

Jonathan Smoke leads the research products and services of Hanley Wood, covering all aspects of housing including new construction, remodeling, local market housing conditions and consumer demand. He is the architect of Hanley Wood Market Intelligence's leading products for builders, remodelers and building product manufacturers. Jonathan's career has been focused on housing and construction for more than 16 years as both a consultant and as a corporate executive. Prior to joining Hanley Wood, Jonathan ran his own research and advisory services firm focused on housing and residential development.

Learn more at:

http://www.winwithhardie.com

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