Mirage - Behind The Slice

Rip Curl has again created a technological world-first by capturing full-tilt surfing action using a "30 camera Array" -- a line of cameras firing consistently as surfers ride towards and past it. The results are unique "frozen moments of time" - that can be viewed in a combination of angles for a true in the round perspective.

Rip Curl and TimeSlice, partners in the overall development, used GoPro HD video cameras to freeze an infinite number of moments that could be viewed. The major benefit being a better way of catching all the performance surfing the Rip Curl team riders were doing, rather than just a fraction of it.

Combining our world class surf team of Mick Fanning, Owen Wright, Matt Wilkinson, Dillon Perillo and Dean Brady with the multi-frame array of cameras, gave us a Matrix style suite of "Mirage Moments", which pull the viewer in to the image, stalling there for long enough to enjoy a great move, before travelling down the line through the footage to the next Mirage Moment. The viewing metaphor for surfing in itself.

You can view more clips on the below links:
Rip Curl Mirage Site :: http://www.ripcurl.com.au/mirage
Rip Curl Mirage Behind the Scenes Clip :: http://youtu.be/jmGNwqKH2Yk
Rip Curl Mirage Mick Fanning Clip :: http://youtu.be/quRxu6Yr64Y
Rip Curl Mirage Owen Wright Clip :: http://youtu.be/5s4UF457qOg
Rip Curl Mirage Matt Wilko Clip :: http://youtu.be/KmNnhTQFCVA
Rip Curl Mirage Dean Brady Clip :: http://youtu.be/mjh8oK721VE
Rip Curl Mirage Dillion Perillo Clip :: http://youtu.be/vtA9F72Hf4Q

• Category

  Sports

[UDGAF]

the song is called "Sleepless (ft. Anthony for Cleopatra) - Flume"

[Blapeuh]

Nice going Rip Curl, one of the best commercials i've ever seen! Next is a curved setup instead of a straight-line setup. I would love to see a shot wich instead simulates a pan shot, it curves (slightly) around the subject.

[Liam Martin]

Would love to see a workflow with these :)

[loosealliance]

I was thinking the same thing.

[MrFreelanceFilmmaker]

you're a gimmick

[InesMMM]

Thank God for this add or I wouldn't know Flume.

[ymeRon41]

just amazing

[Ryan B]

clearly you dont understand what an array is. its not meant for 360 degree views its meant to freeze time and let you see that moment from a linear perspective. what they were doing was truly groundbreaking. read the description if your still confused

[iconnolly16]

anyone know the song at the end?

[toonzdb]

Ripcurl, if you're going to use this song remix by Flume your cool vids, at the very least, credit the artist when you upload these incredible vids :-) You have just as many peeps telling you how cool the song is as they are telling you how wicked your videos edited to this music are. Cheers.

[leif wasmuth]

grrrrrrrrrreat!