Twitter Success Story - Kogi Korean BBQ - Patrick Schwerdtfeger

http://www.SocialMediaVictories.com/

Patrick Schwerdtfeger discusses Kogi Korean BBQ on Twitter and how they have used the micro-blogging platform to promote their Korean BBQ truck in the Los Angeles area. We're talking about one of those white trucks full of food, parked at the side of the road, selling food to passers by. By using Twitter in a creative way, they built an audience for themselves and it has sparked a phenomenon of sorts.

This video was recorded on August 15, 2009 in Berkeley, CA. It was part of a full-day workshop entitled Social Media Victories Real Businesses, Real Campaigns, Real Results which focused on how entrepreneurs, small business owners and self-employed service professionals can leverage Twitter, LinkedIn, Facebook and YouTube to grow their businesses.

Patrick is the author of Webify Your Business Internet Marketing Secrets for the Self-Employed (2009) as well as Make Yourself Useful Marketing in the 21st Century (2008). You can purchase the latest book on Amazon but you can also get it for free at the following website.

http://www.WebifyBook.com/

By subscribing, you will receive one chapter via email each week for a year. You should know that the book also includes 6 chapters that are not in the email course and the book also has a step-by-step action guide at the end of each chapter. The email course does not have those itemized to-do lists.

This video is about creative uses for Twitter. Kogi Korean BBQ has a large following on Twitter that they use to inform the public of where they will be parked for any particular day. When they tweet their upcoming location, a frenzy begins and the truck is regularly met with lines hundreds deep, each looking to get their hands on some infamous Kogi Korean BBQ.

Patrick is a sought-after professional speaker who has spoken in Canada, the United States, Europe and South America. He speaks about leadership on todays social internet, small business marketing and the opportunities of our changing information economy. Call 510-282-4115 to inquire about speaking fees and scheduling.

Patrick Schwerdtfeger, Champion of the Modern Entrepreneur

Category:

Science & Technology

Tags:

• kogi korean bbq
• kogi
• twitter
• tweet
• creative
• food truck
• los angeles

[JUKIO01]

its all about the media baby thats it, and image

[TrafficIsGold]

Nice post. It's true, Kogi has mastered the use of Twitter to build a customer base but also build their brand. Kogi has received national coverage for their use of Social Media.