Distracted

This here is a PSA (public service announcement) about distracted driving.
The idea was to portray people multi-tasking while walking, and in turn, indicate how stupidly dangerous these distractions would be on the road.

Category:

Education

Tags:

• icbc
• kasey lum
• distractions
• multi-tasking
• crash
• car
• vehicle
• roadsense

[kaseylum]

This video was aimed at showing the puerility of distraction, and how clumsy people get when their energy is focused on multiple tasks. The out of focus was a choice of aesthetic; it was used to hide certain logos/brands and to give the "first person" feel of adjusting ones eyes to different scenes. I want people to think that this is ridiculous, which in turn demonstrates the essence of multitasking and distraction.

[Ninjaslider1234]

How does this video specifically convey anything to young drivers?

[Ninjaslider1234]

@telemundo i don't know why your hatting just saying that this video could be better

[telemundo]

@Ninjaslider1234 TAKE YOU HATE SOMEWHERE ELSE

[telemundo]

@Ninjaslider1234 your focus in general is blurry

[Ninjaslider1234]

your focus is blurry on the cellphones

[telemundo]

Must admit it took me a few watches to "get it" but when I did it was "ohhhhhhhhhhhh NICE!"

you better freakin win

[kimmyton]

you are a star in the making.

[smeeves]

I know these people! And where it was filmed.... They my friends from school :D good job guys!