Coke Viral

We made this video for the 2007 NSAC competition. Representing The University of Oklahoma in the District 10 competition was a huge opportunity. Enjoy the Cokemercial.

Category:

Entertainment

Tags:

• NSAC
• coke
• coca-cola
• advertisement
• viral
• stomp
• oklahoma

[audiojunkiehu]

Hi Dzingbat

Yes, I'm aware of that, but thank you for clarifying.

From what I observe, Coke 'sponsored' or endorsed or encouraged the competition, and yes, i completely agree, the university did a GREAT job, not just good.

Unfortunately, from a strategic perspective, Coke continues to talk the language of the 1080's, sorry the 1980's.

No disrespect intended. The most successful brand in the world is now trapped in its own box of past success, hence this sort of local marketing initiative.

[dzingbat]

@audiojunkiehu You know it wasn't made by Coke right, but by the Univ of Oklahoma, who did a pretty good job.

[dottibody]

deltas

[audiojunkiehu]

Dear Coke Colleagues,

You appear to have completely lost the ball.

Not only do you struggle to find relevance for the Coke brand (since quite some time), then you demonstrate a clear misunderstanding of what viral marketing is and how not:-) to use it.

This is not viral, it is a nice marketing initiative at a local scale, which does nothing to help the fact the brand continues to struggle.

Nice movements by the U of O team, nice adaptation to the Coke world.

Too bad its not 1985.

[GambiniAssistant]

This is a total rip off of Apple's ipod ads.

[heman21]

this is awesome!!!!!!!!!! how creative