The Market: Identity

Casey Warren, Danielle Krieger, Jinhong Kim, Erica Schorn, Kameron Harper & Eliot Hemingway. The insidious growth of marketing into everyday life and individual identity begs the question, "what is real?" How much of our personal identities are constructed and manipulated by the forces of corporate branding? Most importantly, how can we understand the surrounding problems and find our own solutions? Using themes from The Matrix, here is our interpretation of today's consumer society.

Category:

Entertainment

Tags:

• democrat
• republican
• patriotic
• GOP
• terror
• china
• barack
• matrix
• identity
• McCain
• market

[ewa0612]

#yaMan1990dani. :)) you were funny. i`m all a laughter right now.

[yaMan1990dani]

genial! tocmai am observat ca a trecut aproape o ora de cand ma uit la u're videos:))

[bamshad114]

pocaiiti va ;)

[odamikun]

I am very impressed with this video mostly for the technical aspects of it. I would like to know, what quality camera was used to shoot it? Was a tripod used? How was the chase scene filmed so smoothly? Was Adobe Premiere Pro Editing software used? I am asking these questions because I am gonna help out a friend for their video.

[boyflex]

really nice video kinda didnt know where it was goin @ first but then i guess thats what you call suspense lol ill r8 it on youtube as well way to go

[WNelWeb]

Well done! Down with branding and identifying one's self through global corporate marketing!

Loved the punch: reminds me not only of the Wachowski Brothers but also of S. Peckinpah.

[dyingeachsecond]

This Video is awsome!!!! How did you do the scene at the end where she "freezes" the stuff in mid air, i get the rest. Kammi, is my hero! She still owes me breakfast though.

[jonwitmore]

Daaang, your video rocks! I hope you guys win. I can see the hard work and talent that went into making this!

I 100% disagree with mr. JankyWank's comments, what the heck does he have a problem with....your group totally rocked this video competition!

You got my vote for 5 stars!

-Jon

[dkrieg08]

..so isnt that statement both satirizing and mocking that film? isnt that what your criticized our film for doing? So...for me to understand that statement "who throws a shoe" and think of it as a comical and witty statement on your part...wouldn't I have to have a clear understanding and mainstream knowledge of the Austin Power film? just like we aimed for the majority of our audience to have that same understanding of themes and quotes from The Matrix.

[dkrieg08]

Answers to your personal comments:

1 - Yes, Dragula is overdone. Exactly, isn't it corporate branding and popular culture that made it so?

2 - Slow motion IS the Matrix effect. They filmed the majority of fight scenes at 120 frames per second....double the slow motion speed that we filmed our in.

3 - Soooo the movie is a big "chase" scene? Did that take long to write?

4 - The "Who throws a shoe? Honestly" is in fact a reference to the Austin Powers film