Uploaded by TechAmericaOC on Jul 16, 2010
TechAmerica OC Sales & Marketing Roundtable Chair Cara Stewart, shares why it's importance for tech companies to develop private networks throughout their entire sales channel and take a holistic approach to social media, as opposed to simply collecting Google click-thru stats.
Cara also emphasizes the value of companies communicating with the current generation in the manner in which THEY like to receive information.
As the founder and chief rabble-rouser of Remarx Media, Cara is a fearless leader and entrepreneur with more than 17 years of experience in journalism, marketing communications and public relations.
It's obvious this self-described punk rocker is on the cutting edge, but where Cara really stands out is in the workplace with her intricate knowledge of B2B social media and PR. KTLA 5 News (Los Angeles), MSNBC, The Orange County Register, The Orange County Business Journal, Communication World and other outlets have considered her as a go-to media resource on the topics of business branding, the use of social media in PR, and the role of corporate social responsibility (CSR) in brand-building. She also speaks frequently to business, civic and academic organizations, including the Association for Women in Technology, Harvard Business Review, NAWBO-Orange County and Vanguard University, on these topics.
For Social Media questions, feel free to contact Cara at +1 714-706-0433, ext. 101, or send us an e-mail at info@remarxmedia.com.
To learn more about TechAmerica Orange County Sales & Marketing Roundtable: http://www.techamerica.org/oc-sales-marketing-roundtable
To learn more about TechAmerica Orange County Programs & Events: http://www.techamerica.org/orangecounty
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- Social Media Private Networks
- Private Networks
- Remarx Media
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