All New Ford Focus at the Michigan Assembly Plant 2012

B-roll of workers building the all new Ford Focus at the Michigan Assembly Plant.

All-New 2012 Ford Focus Brings Expressive Design, Refined Driving Dynamics, High Technology; Delivers up to 40 MPG

•The all-new Ford Focus combines expressive design and an exceptional array of smart new technologies with high levels of craftsmanship and occupant safety
•Focus delivers up to an EPA-rated 40 mpg on the highway, while offering drivers a dynamic, engaging driving experience
•2012 Focus hatchback and sedan models are on sale now -- in S, SE, SEL and Titanium trim series levels -- at Ford dealerships across North America
The all-new Ford Focus sets a new standard in the small car segment in North America, offering more technologies and features than many expensive European cars, while delivering up to 40 mpg on the highway.

"Focus brings a desirable combination of dynamic design, outstanding driver engagement, unmatched levels of technology and impressive fuel economy," said Mark Fields, president of The Americas. "The new model should expand Focus appeal to a whole new generation of customers."

Focus is Ford's most significant global nameplate. With more than 10 million units sold since launching in 1998, Focus has become a sales leader with consumers worldwide for its blend of outstanding value, comfort, safety, technology and driving dynamics.

All-new for 2012
Following an unprecedented global development program under the company's One Ford strategy, the all-new 2012 Focus is set to continue this successful tradition. The new Focus demonstrates how Ford can scale to meet the universal needs of worldwide customers, while fine-tuning to suit regional preferences.

Distinguished by its sleek and sporty design, Focus is packed with more affordable technologies and features than the Honda Civic or Toyota Corolla or even larger competitors such as the Honda Accord or Toyota Camry. In addition, Focus offers high standards of quality and craftsmanship and class-leading fuel economy, while taking driving dynamics to a new level.

Quality
Focus four-door sedan and five-door hatchback models share a sporty character, marking the next evolution of Ford's acclaimed kinetic design form language. With a striking front end, sleek profile, dramatic rising beltline and athletic stance, the new Focus signals the rewarding experience awaiting a driver.

The dynamic quality of the Focus exterior is reinforced by the distinctive design inside, featuring a modern, cockpit-style interior with stylish center console.

This space combines functionality with outstanding craftsmanship. Bold and contemporary graphics, the sculptured shape of the soft-touch instrument panel, and superior trim materials unite to give occupants a premium-class experience.

Category:

Autos & Vehicles

Tags:

• ford brasil
• ford focus 2012
• ford focus electric 2012
• supercarhall

[xxshady]

I love my 2012 Focus Hatchback! Ford is back :)

[macbot3000]

Coming up on 8,000 miles on mine so far. I'm loving every mile. Many thanks to the folks who put it together so well!

[MrGristles]

I'm going to be ordering a 2012 Ford Focus here in a week. Its awesome to see the people in which my purchase will help support.

[cyberbillp]

what a gorgeous car factory.

[moreirajesse]

time 2:01

Beautiful Girl

[PeetPeeet]

Production rate?