1min_Spot_Piñata San Miguel Primavera Sound 2010 por No-Domain(360p)

This is a 1min spot version directed by No-Domain and produced by 8 de agosto for the most important rock festival in Barcelona, Primavera Sound (sponsored by San Miguel beer).

The tagline means "Feel the music like never before". Under this concept, we can see all kind of objects that spring from inside these human-like piñatas. Those objects represent the torrent of emotions, feelings and memories that the music can generate.

And yes, Becks video was a big inspiration!

May 2010

Title: Piñatas
Director: No-Domain
Agency: Publicis
Product: San Miguel Primavera Sound
Creative Directors: Marcelo Vergara, Fabio Mazía & Santiago Lucero.
Creative Team: Xavier Sitjar
Agency Producer: Gustavo Samaniego

Production Company: 8 de agosto
Executive Producer: Carolina López Caballero
Producer: Sergi Roda
DoP: Dani Robles
Edition: Félix Duque
Postproduction: No-Domain
Music: Yeasayer "Ambling Alp"

Category:

Film & Animation

Tags:

• Primavera Sound
• no
• domain
• San Miguel
• beer
• cerveza
• festival
• music
• música
• spot
• publicidad
• solospots2010
• campaña
• publicis
• Barcelona
• España
• Yeasayer
• Ambling Alp