April 2011 -- Feiyue staged a fashion show on the runway of the inaugural Men's Fashion Week 2011 Singapore, showcasing its Fall/Winter 2011 collection and introducing 4 new styles to the Asia Pacific market.
As the official footwear for Men's Fashion Week, Feiyue created limited edition bespoke sneakers, one half in classic black and the other white, to mark its participation in the event. This bespoke creation, based on the versatile silhouette of the Feiyue Plain II in canvas and suede mix, adorned the feet of the entire Men's Fashion Week crew, participants and volunteers. Another sight to behold was the presentation of Feiyue's first Asia-based concept store in 'A Fashion Metropolis', a full scale Fashion District reconstructed within the grounds of the Sands Expo and Convention Center.
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