Merging Art and Technology to Improve the World - Peter Hirshberg

Complete video at: http://fora.tv/2010/01/25/Digital_Life_Design_2010_Maps

Peter Hirshberg, co-founder and chairman of The Conversation Group, narrates the historical tensions between art and technology. His projects use crime reports, pollution data, and crowd-sourcing to help bridge the gap between art, technology, and social action.

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DLD is an inspiring community for the 21st century which features digital innovation, science and culture and brings together thought leaders, creators, entrepreneurs and investors from Europe, the Middle-East, the Americas and Asia.

This session on maps features Julieta Aranda (E-flux), Rosa Barba (Artist), Peter Hirshberg (The Conversation Group), Alexander Kluge (Director), Aaron Koblin (Google Creative Lab), Philippe Parreno (Artist), Josef Penninger (Austrian Academy of Sciences), Eric Rodenbeck (Stamen), Anri Sala (Artist) Dimitar Sasselov (Harvard Lab for Astrophysics) and Qiu Zhijie (China Academy of Art). Hans Ulrich Obrist (Serpentine Gallery) moderates. - DLD 2010

Peter Hirshberg is at the epicenter of the connected world of online conversation. His interests include about marketing, branding and customer relationships. A Silicon Valley executive with several high-profile marketing and branding related ventures, Hirshberg has led emerging media and technology companies at the center of disruptive change for more than 20 years. He is Chairman and co-founder of The Conversation Group, a fast-growing agency helping brands and enterprises with strategy and marketing in a world of empowered and connected audiences and customers. He is also chairman of the board of advisors of Technorati, the leading aggregator of user-generated content in the world, tracking over 100 million Weblogs and 70,000 posts per hour.

Previously Hirshberg served as president and CEO of Gloss.com, the online prestige beauty business co-owned by Estee Lauder Companies, Chanel and Clarins; he was Chairman of Interpacket Networks, the global leader in Internet-by-satellite (sold to American Tower in 2000), and was founder and CEO of Elemental Software (sold to Macromedia in 1999).

During a nine-year tenure at Apple Computer, Hirshberg headed Enterprise Marketing, where he grew Apple's large business and government revenue to $1 billion annually and helped lead the company's entry into the online service arena. After leaving Apple, Hirshberg's new-media strategy firm served clients including America Online, Microsoft, NBC Television Network, Estee Lauder, Pacific Bell and Silicon Graphics.

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[globalarte]

Where is the art ?

[LooseLatitude]

So they make these wheels to sell at a profit. Than use the consumers to gather data which they will than gain profits on again.

You know those images of words they use to confirm you're not a computer filling out masses of forms on the internet?

Those are words that were scanned from a book(digitized books) and didn't come out all that well. A company makes a profit on us to figure it out for them.

Digital serfdom.

[sexyhotkelle]

Hello! Have you thought about Cashinizer (do a search on google)? Ive heard some great things about it and my cousin made a lot of cash practically overnight with it. ;D

[XaneCrazy]

@karoolta oh no then I guess we better not look at it's definition. :( That would make everyone cry if they found out the true meaning of what art imposes on others.

[karoolta]

i disagree, though its a rather pointless argument as it is a pretty impossible word to define.

[XaneCrazy]

@karoolta Art is anything with feeling put in so others can grasp it as the artist created it. Anything can be done "well" or efficient or even decent. But it's the feeling that arises when one understands what the artist creates with that or a certain feeling. Doesn't mean they have to take the interpretation of that art exactly how the artist wanted to portray it.

[LooseLatitude]

@sydrduke Pretty f'd up right? I was blown away when I first learned of it. Amazing how it's right there in front of you and you have absolutely no idea.

[sydrduke]

@LooseLatitude That's actually pretty scary that that goes on, I had no idea.

[sydrduke]

@LooseLatitude Woah okay sorry! I stand corrected.

[LooseLatitude]

@sydrduke Search "reCAPTCHA".

[TedDGPoulos]

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