Alert icon
We're changing our privacy policy. This stuff matters.  Learn more  Dismiss

Saatchi&Saatchi, London

Loading...

Sign in or sign up now!
2,473
Loading...
Alert icon
Sign in or sign up now!
Alert icon

Uploaded by on Jan 20, 2009

IMPRESIONANTEEEEEEEEEEEEEE !!!!!!!!!!!!!!!!!!!

Credits:

T-Mobile unleashes guerilla dance routine at Liverpool Street

Saatchi & Saatchi's latest ad for T-Mobile will be on air less than 48 hours after being filmed this morning at London's Liverpool Street station, where 350 dancers performed routines as commuters passed through the concourse.

'Dance', created by Saatchi & Saatchi London, was produced using hidden TV cameras within the station, which captured the spontaneous reactions of commuters as they watched the dance troupe perform.

The three-minute guerrilla-style ad, which is part of T-Mobile's 'Life's for Sharing' campaign, is to premiere during an entire ad break in 'Celebrity Big Brother' on Channel 4 tomorrow night, less than 48 hours after filming began.

Lysa Hardy, head of brand and communications at T-Mobile, said: "'Dance' brings to life the fact that there are often unexpected, wonderful, exciting things that happen that you want to be able to share with your friends and family.

Link to this comment:

Share to:

Uploader Comments (cristobalramirez)

  • 30 sec are unjust, good production.

    is impressive the faces of the people are comic

    ajkjkajk they say: WOU! WTF`s this!!!!!!

  • is really aweosome, i like this guerrilla becouse the public interacts with people

    c' mon saatchi london, we are the best!

see all

All Comments (4)

Sign In or Sign Up now to post a comment!
  • lol

  • haha even the lady who works at the cafe is in on it.

    they should've went longer with the funk music

  • I saw this advert when it was aired sunady last. Its awesome. My girls and I were dancing in our kitchen wondering when it was ever going to end. The 30 sec edit of it just don't do it justice - good but not as brill as the 2.41 version. Go Saatchi & saatchi the tunes were perfick!!! Did I love it - Yes I did!!!!

  • It's amazing... This video made my day... It's really the best adv i've seen ever

Loading...

0 / 00Unsaved Playlist Return to active list
    1. Your queue is empty. Add videos to your queue using this button:
      or sign in to load a different list.
    Loading...Loading...Saving...
    • Clear all videos from this list
    • Learn more