SEO: Reviewing the Duplicate Content Question

http://SpiderLanguage.com If you've been through one of the MAJOR Internet marketing guru's course on blogging, I'm here to tell you that some of his information is (gasp) wrong! I'm talking about a great guy, someone who is very well respected and who cumulatively knows a whole lot more than I do, but let's face it... He's in my territory now.

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He told readers to write an article for their blogs and to place that same article into the article directories online. But here's the thing... That probably won't get you where you want to go. You're putting duplicate content on the Web, and guess who hates that worse than AdSense sites?

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Right. Google, and any good SEO knows to optimize for Google first. Usually, the other search engines will be just fine with the steps you take. For ranking, Google is the Harvard Business School. Really hard to get into, but the benefits are quite rewarding.

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We have two basic reasons for optimizing to suit Google. First, Google brings the most traffic. The search engine just gets the majority of search traffic, and the second reason is because Google traffic tends to convert better. So, that means more money for you, if you can get your site to rank high in Google's search engine results pages (SERPs), too.

But Google really doesn't like duplicate content. Why? Because it wants unique material to give their search audience and to have the best possible variety of choices in their search results. They may show listings for two different URLs with the same information now and again, and we've all seen this, but even if this duplicate content manages to pop into the search results, it won't stay there very long.

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For more great information on search engine optimization visit SpiderLanguage.com We take SEO and make it simple!

Category:

Howto & Style

Tags:

• seo
• search engine optimization
• duplicate content
• dupe content
• google