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2010 FIFA World Cup FNB TV Commercial

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Uploaded by on Feb 8, 2007

Channel: http://www.sapromo.com SA PROMO Magazine

THANKS TO FNB A POSITIVE PERSPECTIVE ON 2010 FIFA WORLD CUP AND A POWERFULL MESSAGE: "WE CAN DO IT WITH THE SUPPORT AND POSITIVE ATTITUDE OF THE WHOLE NATION" It all began with Wimpie le Roux, FCB's business unit director for FNB, towards the end of 2006, when Bizcommunity.com ran a column from Moerdyk relating the true life story of an incident he witnessed at Cape Town International, which involved a cynical South African being put in his place by an Australian tourist.

"The creative team saw the story on Bizcommunity and at the time they were busy with conceptualising a television campaign to announce FNB's involvement in and support for the 2010 FIFA World Cup," said Le Roux. "They then sought and got permission from Chris to 'redo' the... story as part the FNB advertising campaign. The rest is history."

Channel: http://www.sapromo.com SA PROMO Magazine

  • likes, 33 dislikes

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  • IT'S BEEN A GREAT SHOW AFRICA! I'VE BEEN DOWN HERE THE WHOLE TIME, AND AS AN AMERICAN, THE CRIME IS NO WORSE THAN BACK HOME! I'VE LOVED IT HERE, AND EVERYONE'S BEEN AMAZING! SUCH HOSPITABLE PEOPLE!

    I DONT WANT TO LEAVE!

  • this is the same thing happened to 2010 commonwealth games.........Every international media blamed india ,because india dont have the ability to host such an international event,but we showed the world even a developing nation like india can host these kind of games...............I CONGRATS SOUTH AFRICANS FOR HOSTING A TRULY EXCEPTIONAL FIFA WORLD CUP,I WISH SOUTH AFRICANS ALL THE BEST FOR HOSTING A FUTURE OLYMPICS

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  • what is the name of the song in the adv???? please help me!!! thanks!!!

  • Worst. Ad. Ever.

  • pwned

  • @mautwana. Do not for a second worry about the long lost Dutch generation haters who and has ill-will against South Africa, just because do not go their way. low self esteem comments like the one for @Daslug32 shows lack of self confidence in his own existence as a human being. Since he doesnt live in South Africa he must just shove his comments up his throat and get lost to the year 1652!

  • @DaSlug32 mate if you hate south africa so much and all that it stands for why do you constantly comment on the south african videos? why not end all ties with the country instead of always dissing it. i promise you we wont even miss you. come on slug you looking desparate man!!

  • gave me goosebumps

  • @Ezema25 Jealousy makes you look ugly........ haha

  • Spare a thought for the 1200 South Africans murdered during the world cup, while the police looked after the tourists.

  • @typdp87 race war huh lol...i bet u are eating ur words

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