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Farm band aid

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Uploaded by on Feb 28, 2008

We created a website www.farmbandaid.org to raise awareness about local farming and Farmaid.org. We went to Whole Foods Market and advertised on produce with custom rubber bands. The rubber bands will connect the consumer to the local farmer on our website. Produce already comes with rubber bands - we put some more value on it. We polled customers and 7 out of 10 were willing to pay a premium for the locally grown produce that they could then track on Farmbandaid.org.

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  • Cool idea - Very Innovative ;)

  • wow this is a really cool idea! where can i get produce that has these?

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