Beamvertising

Holland's biggest chewing gum brand 'Sportlife' introduces: Beamvertising. Images of a moving skateboarder are projected on shopfronts and outer walls of houses in several big cities in The Netherlands. They did it to draw attention to a promotion called 'Can you make it to the pack?'. Check www.sportlife.com and join in.

Category:

Sports

Tags:

• Sportlife
• skateboarder
• skating
• beamer
• projection
• beamvertising
• big
• city
• night
• skyline
• Holland
• The
• Netherlands
• News

[zeebleoop]

great video, but who is the artist that did the background music? anyone know?

[gdekogel]

John Digweed & Sasha, two dj's who are contracted by the label Global Underground.

[tykill]

@ArrEasee why misused?

[jayeshchoudhari]

awesome.

Hope this idea got a few awards.

[hmvrulz]

where can i get the music ?

[xarquid]

I could see that getting mis-used very easily ;-)

[ArrEasee]

genius idea, too bad that it's misused for advertising

[chimychimychonga]

great idea

[downwivjews]

thats wicked

[thisiswhatuget]

buenisimo

[M4F]

omg!! that is brilliant!!!