4 Principles of Marketing Strategy

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Uploaded by on Sep 18, 2011

Visit http://www.briantracy.com/businesspower for more information on my business programs, free gifts, and upcoming events.

A short clip from my Total Business Mastery seminar about the 4 Principles of Marketing Strategy. This video will answer your questions about your marketing mix including: How do I get customers? How do i determine my target markets? Whats my competitive advantage?

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  • its been 4 years studying business and its soo boring to hear and read the same again and again wen is there gona b somin new im thingkin of writing a book

  • Great post! it will definitely help for me SEO business in Seattle :)

  • Good material. I am going to focus more on being exceptionally good to customers :-) Brian does a great job of explaining, and I also like the woman at the beginning and end. I wonder about the Negative Nelly commenter below. Seems like he/she is just looking for something to pick on. Her smile is not fake. And she is a woman, not a girl. Have some respect.

  • Why is his first statement both wrong and right?

    "He Says who sets your prices" "We do"

    Actually that right. We set our prices. BUT the market will either accept or refuse that price. Which ultimately leads to the bargaining powers of the customer, Discussed by Michael e. Porter.

  • Brian worth watch every second , but this girl's smile looks fake .

  • Great ideas. Thank you!

  • Good video.

  • This is a goldmine of wisdom! Thank you Brian!

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