Passion in the digital era is everything & Creative Commons

Paula Le Dieu talks about how personal story telling and passion can go very far despite pressure to be a business person. So in a way she is a fan of being a loose cannon. Cool, I like that. She then talks about Creative commons and goes onto a basic explanation for what that is.

I think the next step for creative commons is to create a voting body of people that are using creative commons for real world media distribution. That way instead of a fixed license it can be a dynamic license that is subject to change. That way with each new edition they can upgrade already licensed work to a new smarter better license.

So what needs to get better about creative commons licenses? Payee info. They theoretically are starting to do it with Creative Commons 3.0 but I don't see anything robust enough yet. What I want is a license you put on a film that allows anyone to exploit and distribute your film pulling it from it's online digital master and converting it into what ever format they need for the micro-cinema network or their flash based ad revenue video site or their bit-torrent based subscription fee distribution platform. There are so many digital distribution players out there that I think we need a license that can define the split.

Also there needs to be a pass through ability so if something with a license on it gets used in a another piece of content then there needs to be an automatic way to pass proceeds back to the both creators of the two or more different components of a piece of media.

She also talks about DRM which I'm hugely against and so is she so that was pretty cool. The main reason she points out is that DRM is a hurdle between your work and your audience. So the no DRM thing is very linked to the universal license and the subscription fee model solution. You need to have no DRM, let content flow freely, have social networking publish public info about what people are watching and then various distribution platforms that are collecting money give money back to the payee info on the license for a piece of content.

Thats the model in my mind and I'm going to keep re-iterating and re-explaining and re-fining the details over and over until I see it getting built.

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Howto & Style

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