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Moe's Case Study: Video Contest Marketing

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Uploaded by on Aug 4, 2011

Brandmovers and Moe's Southwest Grill teamed up to create the Dance Your Queso Off Contest where people could show their love of queso through the art of dance! Fans voted on their favorite video to win $10,000.

www.brandmovers.com
www.ilovequeso.com

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  • @LClinger8984 Let's see you do better. All talks.

  • great contest, stupid dance..I'm sure there was better

  • great now I want cheese dip for dinner

    cool contest

  • Wish I'd known about it. I could have done the ol cabbage patch and won myself $10k! Good contest though and it's nice to see a brand that actually does give the reward to the winner.

  • Fantastic contest! Thanks for sharing.

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