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Designing Firefox - Alex Faaborg

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Uploaded on Nov 1, 2011

In this video Principal Designer at Mozilla, Alex Faaborg, provides a comprehensive review of the mission, philosophy, and specific heuristics that have guided Firefox's visual and interactive design through versions 3 and 4. Presented at PARC on the eve of Firefox 4's launch, Alex opens with a discussion of net neutrality, the underlying ideological roots of the PC industry, and Mozilla's mission to protect the Web.

User Experience design principles covered include: external consistency, protecting cognitive flow, designing an iconic form, visual hierarchy, landmarks, efficiency of use, selective visual variables, creating a visually consistent conceptual model, leveraging spatial memory, and utilizing usage metrics to streamline and refactor a UI.

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