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Content Futures: A Penny for your Thoughts by FreedomLab: Futurist Gerd Leonhard

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Uploaded by on Sep 3, 2009

Produced by Freedom Lab in Amsterdam (see http://tinyurl.com/dxcxu8) this is nice video that juxtaposes some sound bytes from an interview with me with some cool graphics, ticker-text animations, and illustrations. Topics: mostly about media and the future of content. Distribution is no longer a business for media companies. Why Open Licensing is so important. The move from selling copies to selling access - how will that be monetized? How will content be curated, recommended and then... monetized by the Creators? See more details at http://www.mediafuturist.com/content_20/

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