Yahoo Homepage Interactive Advert - Nokia Lumia 800

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Uploaded by on Nov 17, 2011

Nokia has taken over the Yahoo! home page to show off their new Nokia Lumia 800 running Windows Phone 7. The interaction is even greater with a complete game of Snake playable, although integration isn't as great as it's just an overlay and doesn't take full advantage of the advert layout. Some integration is presented in the form of the "food" the "snake" has to collect. Rather than a plain icon representing food the aim is actually to collect various pictures and content highlighted from the Yahoo pages (ie. at one stage you must "eat" a video thumbnail). However, this is a 'false', the "food" is not coming from content on the page, it is simply a predetermined background with fixed content, still clever but not nearly as impressive.

Oh, and excuse the shocking performance that is my Snake playing skills.

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Science & Technology

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