Promotional & Educational emails, how to create different ones
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Uploaded by ScoreChicagoVideo on Dec 3, 2009
http://www.scorechicago.org An excerpt of an interview with Mark E Goodman and Steve Robinson of Constant Contact. In this segment, Mark and Steve discuss the two types of emails, promotional and educational. Steve notes that an educational email should be 80% education. Promotional emails need to be also weighted appropriately. The entire interview can be seen at: http://blip.tv/file/2622599
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