SRAM: Beyond Performance
2007 Tour de France TV commercial
feat. Saunier Duval Prodir and Orbea Pro Cycling Teams
"One commercial that has been stopping the family and makes us pay attention has been your new SRAM TV spot. It definitely makes SRAM appear cool, desirable and a little bit unobtainable. Very well done guys. Keep up the good work."
- Felix Magowan, Publisher of VeloNews
Footage from Giro d'Italia 2007 and US Pro Tour.
WillYouMakeTheLeap.com
Directed by Alain Clark Blair
Produced by Ganté Films
Camera by Rick Smith, Larry Phillippe & Oral User
Editorial by Alain Clark Blair
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