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On Richard Florida's Creative Class

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Uploaded by on Jun 25, 2007

A discussion of Florida's creative class and the implications for teaching profesisonal writing

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  • Yes, commendable to start discussion on implications and challenges related to creative class interpretations of how talent locate, where innovations and spiking wealth appear. I find Florida extremely smooth and his concepts appealing (talented). Yet, I'm left with little impression of theory dealing with what challenges may follow. Little wonder the most profitable businesses allow for more sophisticated consumption (adding values by creativity). And what about purchasing power parity?

  • Very good video because it leads to debates and I would like to say  that the criative class always existed. The problem is that in the old economy companies used to increase their marketshare by taking other companies demand and in the New Economy the companies must create demand in order to survive . That´s why the creative class in this new environment is so important.

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