Jamie Oliver's TED Prize wish: Teach every child about food

http://www.ted.com Sharing powerful stories from his anti-obesity project in Huntington, W. Va., TED Prize winner Jamie Oliver makes the case for an all-out assault on our ignorance of food.

Jamie Oliver is transforming the way we feed ourselves, and our children. Jamie Oliver has been drawn to the kitchen since he was a child working in his father's pub-restaurant. He showed not only a precocious culinary talent but also a passion for creating (and talking about) fresh, honest, delicious food. In the past decade, the shaggy-haired "Naked Chef" of late-'90s BBC2 has built a worldwide media conglomerate of TV shows, books, cookware and magazines, all based on a formula of simple, unpretentious food that invites everyone to get busy in the kitchen. And as much as his cooking is generous, so is his business model -- his Fifteen Foundation, for instance, trains young chefs from challenged backgrounds to run four of his restaurants.

Now, Oliver is using his fame and charm to bring attention to the changes that Brits and Americans need to make in their lifestyles and diet. Campaigns such as Jamie's School Dinner, Ministry of Food and Food Revolution USA combine Olivers culinary tools, cookbooks and television, with serious activism and community organizing -- to create change on both the individual and governmental level.

Join Jamie Oliver's Food Revolution: http://www.jamieoliver.com/campaigns/jamies-food-revolution/petition

TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world's leading thinkers and doers give the talk of their lives in 18 minutes. TED stands for Technology, Entertainment, Design, and TEDTalks cover these topics as well as science, business, development and the arts. Closed captions and translated subtitles in a variety of languages are now available on TED.com, at http://www.ted.com/translate. Watch a highlight reel of the Top 10 TEDTalks at http://www.ted.com/index.php/talks/top10


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[Ectomiel]

Michelle Obama is not looking at the fitness problem from a purely Democratic point of view. Barack is the President, not her; she won't be in office anywhere any time soon. The reason that she fights obesity in America is because she is passionate about health, fitness, and making her country a better place to live in. It's not about politics for her. It's about doing what she can with the power that has been given to her.

[dp1569]

I think 900 people are FAT!

[HappyHourSketch]

The congress recently legally declared Pizza as a vegetable for school lunches because of the tomato sauce... Hello, first off that' stupid and secondly, Tomatos are technically a fruit! Is this really what our government is doing!

[SeohyunHelene]

Well, thank you stranger. Why do you think that? Just curious. I mean, why do you think Jamie is like "someone, please look at me!!!" or whatever?

[theraVen27]

it's a good thing you are pretty cause you are really really dumb.

[SeohyunHelene]

Can't you see how hard he is working to make people understand that unhealthy food can kill them? Can't you see how much he wish the best for other people? I can agree he is chubby, but seriously, did you even bother to watch the entire video?

[goose1077]

Have you ever read a label? 

[Penny Batsakis]

are you an idiot?

[theraVen27]

jaime oliver is a fat douche.

how can you preach "better eating" and look like that?

all i hear from this moron is "someone look at me!!! please????"

[pathsounds]

How do you allow yourself to post a comment like that without thinking?

[Mralmightygamer]

Most people deny that they are fat.

[johnqkarin2]

Yes, you're right. I just wish he had focused on the truly important aspect and not veered of into partisanship. The children and the education are the only needed points. We can make the difference. Don't lay out the problem and then go to a 'politician' to fix it. They are at the root of it all.