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Spike Jonze Levi's "Doctors"

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Uploaded by on Sep 17, 2007

Spike Jonze's ad for Levi's

song: Tainted Love - Soft Cell (Gloria Jones)

Category:

Film & Animation

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License:

Standard YouTube License

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Top Comments

  • can someone tell me the realtionship between the ad and the jeans? (i'm not criticising, really, i didnt understand:D)

  • Hahhaha!

    Oh Spike Jonze...

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All Comments (78)

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  • @misantrooper you associate the transformative positive experience you have just observed with the brand name at the end

  • Perhaps .. maybe .. it's 'wide open' to ... interpretation? no idea

  • Marc Worden <3

  • @misantrooper yes I can explain it. most people don't watch commercials or care about them so spike plays into that. he creates a comfortable tone from an upsetting situation. the contrast to that is the sudden flatline sound, changing the mood and drawing the attention back just as the crucial full frame shot of the jeans rolls. you only need to see the shot once because this is the memorable moment that contrasts the rest of the film.

  • 0:50 :D

  • @misantrooper the guy on the streacher is wearing a pair (he is also the one that sings first)

  • FUNNY

  • forget about the relationship between d jeans and ad xD LOL

  • i love spike, but who is his work on the ads actually ? i mean, the ads are made by advertisers, spike just film them so why does he gets so much credit for them, or am i wrong ?

  • spike makes commercials fun

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