About the event: Kakkar ko Takkar - the first ever Ad contest of IPMX, IIM Lucknow - was held on 17th August, 2011. A total of 13 Ads on Social Awareness were submitted by the students. The contest was judged by Mr Barun Das, CEO-Zee News, Prof Archana Shukla, Chairperson (IPMX) and Prof Rajeev Kumra (Marketing Dept)
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