Buzzed Driving - Save a Life

New spot in the Buzzed Driving campaign breaking for the 2009 Holidays features the Dalai Lama and the Pope recognizing a heroic woman who saved lives by not driving drunk.

Creative Credits:

Client: NHTSA/Ad Council
Spot title - Buzzed Driving "Save A Life"

Agency: Mullen (Boston, MA)
Executive Creative Director: Mark Wenneker
Creative Director: Michael Ancevic
Copywriter: Ari Weiss
Art Director: Gavin Lester/Mark Wenneker
Executive Producer: Zeke Bowman
Producer: Erika Whitters
Assistant Producer: Caitlin Gould
Group Account Director: Drayton Martin
Account Supervisor: Jessica Zdenek

Production Company: BISCUIT Los Angeles, CA
Director: Noam Murro
DP: Toby Irwin

Category:

People & Blogs

Tags:

• Dalai Lama
• the Pope
• Ad Council
• Buzzed Driving
• Mullen Advertising
• Mark Wenneker
• Noam Murro

[FromA2mee]

yup, that's correct asswipe! I don't have to do anything I don't want to, I'm telling you the trutrh and you choose not to believe it so I cna't help you and I don't want to after that remark. go to hell where you belong.

[JimmayAM]

@FromA2mee yes, because everyone is brainwashed but you. and all authority is selfish and evil. take your cynicism and generalizations elsewhere.

[FromA2mee]

this is so stupid. you are all becoming brainwashed like the cops want you to. they LOVE arresting innocent people because they make money when they do. buzzed driving is NOT drunk driving. in all the commercials you see on this, the people are CLEARLY stone drunk. when you are buzzed you are just a little more jolly than usual, or not even that. if you even have one drink, not even buzzed or drunk you are arrested. cops want you to believe it's wrong buzzed because they want to arrest more

[Gulfporter]

MADD won't be happy until the BAC for DUI is lowered to .001.

Why? Because MADD now exists to perpetuate MADD. This is not a defense of drunk driving. It's an indictment of the nature of an organization. MADD has accomplished what it set out to accomplish years ago. It has drastically changed how American society views drinking and driving, and even how the courts deal with those who drink and drive. But now MADD wants to survive the cause.