Cadillac has long been known as the Standard of the World when it comes to luxury, but especially cars. However, no matter how good the product, even standards can hit on hard times which is what happened to the brand when it nearly closed its doors in the 1930s. Luckily it was saved by a group of men who, at that time, couldn't even officially buy the car. On Autoline this week join host John McElroy, Economic Historian John Steele Gordon, Photographer Bill Gaskins and Blues musician Johnnie Basset for a provocative discussion on how African-American Men saved the Cadillac brand.
"Majestic"? Also "Unashamed"? Key words Cadillac, Lincoln, and Chrysler need to take to heart. In my mind, the CIEL is about as close as I can recall Cadillac coming to that, the for the MKR from Lincoln, and Chrysler needs to go beyond the 300 to a new Imperial.
"It must be majestic in form and function, above and beyond all established norms, especially those we establish. It must be unashamed to be great, and awesome, and to be seen doing and being so. Even if some disapprove."
DocWolph 1 month ago
I saw this episode on the iTuns podcast and I thoroughly enjoyed it! Best episode I have seen so far!
1bentley4ever 1 month ago
Glad to see John doing the show the other morons are no where near your level
DavidSyntax 1 month ago
Black men saved Caddy during the Great Depression! Gotta love "us" brothas! LMBO!!!
vgentry83 1 month ago
GM's new marketing campaign: Once you go Cadillac, you don't go back.
2003SCT 1 month ago