3 S'pore athletes to front Visa global campaign to promote YOG

3 S'pore athletes to front Visa global campaign to promote YOG
By Patwant Singh | Posted: 06 May 2010 1908 hrs

SINGAPORE: Three Singaporean athletes will have the honour of being featured in a global campaign by Visa to promote the upcoming Youth Olympic Games (YOG).

The trio is part of the "Go World" campaign which was launched at the Singapore Sports School today.

16-year-old sailor Darren Choy, 17-year-old swimmer Amanda Lim and 15-year-old football player Jeffrey Lightfoot will be featured in posters and TV commercials.

The campaign will include celebrity swimmer Michael Phelps.

But the Singaporeans will have the distinction of competing in the upcoming Games.

Amanda Lim says: "Positive kind of motivation for me to since I am sort of the
ambassador for this campaign."

Darren Choy says: "I'm hoping this would boost my confidence and I would train harder for the upcoming YOG."

The trio says fronting the campaign was something new and challenging.
Jeffrey Lightfoot says: "We took about 100 shots I think so I had to do it a lot of times, I don't think I did jump that high, but I think they edited it."

The ceremony was also attended by American gymnast Kerri Strug, who shared her experience with the students.

Strug is known for her memorable moment at the 1996 Atlanta Olympics, where she went on to help Team USA win gold despite competing with an injured left foot.

The "Go World" campaign started at the 2008 Beijing Olympics.Besides Michael Phelps and Kerri Strug, the organisers are looking at bringing in other big name athletes before or during the Youth Olympics. And these sports superstars will not only be sharing heir experience but also taking part in other activities like training session with young Singaporean athletes.

Category:

Sports

Tags:

• sailing
• SingaporeSailing
• Youth Olympic Games

[juzan1407]

jeff: i think they edit edit

funny