One of 2 TV spots we adapted for Recology's outreach efforts for San Francisco's Chinese community, starting from 2011's Lunar New Year season.
The spot thanks the Recology community of customers and employees for helping to redefine waste management in San Francisco.
Language: Chinese (Cantonese)
Original air date: February 7, 2011
About DAE:
DAE was founded twenty years ago by three young men who recognized that the growing Asian-American market wasn't well served by advertising and marketing. They had years of solid success behind them at general market agencies. And they saw that both consumers and advertisers deserved different, and better, work. That's the vision that led to the creation of DAE, and it's still our vision today. Just like our founders, we're still a pretty small agency led by folks with major brand experience, in both the US and in Asia. It's experience and dedication for our craft that shows in everything we do. And, more than ever, we make it our business to know and understand our consumers, our community, and our culture - the culture we don't just share in, but help create and perpetuate. We do work that matters and are proud of it. For more information contact hello@dae.com or visit www.dae.com.
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