Guy Kawasaki, author and former chief evangelist at Apple gives his advice on the faster way to make your business idea happen. He explains Step #1 is to prototype: to get a product that is workable, to ship it and get customer feedback.
Guy is featured in "Zoom! The Faster Way To Make Your Business Idea Happen" by Ian Sanders and David Sloly.
http://www.thezoomguys.com/
#zoombook
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