the Rubicon Project - 2008 In Review

the Rubicon Project, an advertising technology company focused on global Ad Network Optimization, extends a thank you to its customers and partners for making 2008 a record-breaking year. the Rubicon Projects approach to ad network optimization is generating millions of dollars each month in new revenue for the 13,000 sites it serves. Customers include top names from the Comscore 500, many of which are running tens to hundreds of individual sites with the Rubicon Project to make more money from their ad space while protecting their brands and saving time.

2008 Re-Cap Video highlights include: * Frank Addante, CEO and Founder, discusses the companys platform servicing of 13,000 websites, and what he sees for 2009; * Mark Douglas, vice president of engineering, highlights technology-driven product innovations in ad quality and scaling to optimize ads for 290M unique users around the globe; * JT Batson, vice president of publishers, details how the Rubicon Project helped a large media company shift resources from ad network management to direct sales, adding to the publishers bottom line; * Raleigh Harbour, vice president of ad network development, talks about the Webs largest virtual ad sales force for publishers; * Success stories from Salon.com, New York Daily News and more.

Category:

Science & Technology

Tags:

• ad network
• optimization
• advertising

[matrox]

Yeh and do a search and see all the problems it causes with slow page loads from various websites, its a pain in the ass.

[talkingkara]

looks way better if you can "watch in high quality" (see the link right below the video?)