The Swarovski CRYSTAL WORLDS - Innsbruck, Austria

A tour through the kaleidoscope of senses...
In 1895, in Wattens, 15 km east of Innsbruck, Daniel Swarovski-Ist laid the foundations of the internationally successful, family owned company Swarovski, with his invention of a special cutting technology. The brilliantly crafted precious stones quickly became famous worldwide for their extraordinary quality and revolutionized the jewellery and fashion business. Several generations of the Swarovski family have continued this tradition of excellent and innovative craftsmanship down to the present day.

In 1995, on the 100th anniversary of the company, the "CRYSTAL WORLDS" museum was founded on the area of the biggest Swarovski plant near Innsbruck, to enable people to experience the phenomenon of crystal.The SWAROVSKI CRYSTAL WORLDS provide their guests with a magical experience, an escape from everyday life. Inside the "Giant", subterranean Chambers of Wonder present a facetted display of crystalline colours and shapes. Under the direction of Andre Heller, original interpretations by famous international artists including Chagall, Dali, Picasso, Andy Warhol ... illuminate the interior and melt into a kaleidoscope for all the senses.

The creatively designed park landscape is the ideal place to relax. You can get lost in the maze or visit the ALPINE GARDEN with its selection of native plants, some of them rare species. You will also find individual works of art in a natural setting. There are artistic play areas designed especially for children and you can admire the panoramic view from the "Giant's" head.

The world's largest Swarovski Shop, the CRYSTAL GALLERY is situated in the centre of Innsbruck, near the Golden Roof. The building dates back to the 15th century and looks back over a colourful past as an inn with stables. The interior has been extensively expanded and modernized by Swarovski.

With "WINTER WONDERLAND", the renowned Dutch designer, Tord Boontje, has created a serene winter landscape made of crystal. With countless images and symbols such as sleighs or boats, the special exhibition takes you on a mystical journey, swaying between dream and reality. It can be visited free of charge up to 2009.

Background music by Enya - "Drifting", "Marble Halls"

Category:

Travel & Events

Tags:

• Swarovski
• museum
• Innsbruck
• Enya
• Drifting
• Marble halls
• culture
• destination
• travel
• log

[necklet]

Thank you! Yes, there are entrance fees and the ticket offices are under the white canvas with the snake in the middle, that can be seen in the beginning of the video (23-30 sec.)

[iure61]

E' un posto davvero splendido!

Vale la pena fare una visita.

Poi però...se sei con la tua donna....devi passare dal negozio Swarovski......eh eh eh...:-)

[jollyfellow25]

still just glass

[WienOsterreich]

I miss you Austria.

[laurita67]

is this in innsbruck???

[Goikuchan]

Swarovski uses Crystal 'glass' for their creations. But their crystal glass pretty much has the same qualities as real crystal. It is definitely not normal 'glass' as the crystal had a bright sound while glass sounds duller. The high amount of lead it contains causes this clear ring.

[sevag2k5]

one question if anyone can really help me! Are Swarovski Crystals really crystals or are they just very very nice shaped glass figures??? The question might seem stupid considering the name "Swarovski CRYSTALS" but no one has been able to tell me exactly, including the women who sell such products :)))

Thank you very mucj

[rhodalenegdr]

hi. amazing. like a dream.

how does one get inside? are there entrance fees and the likes?

thanks/

[hunkgod]

Its a cool place. I know some one who works in Marketing for them and cant even get on the factory floor.