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GE General Electric commercial - Wind Energy

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Uploaded by on Aug 17, 2007

GE (General Electric) released a TV ad promoting wind energy:
Capturing the wind and putting it to good use - Wind Energy from GE, the cleanest renewable energy on earth.
The ad has been nominated for the most outstanding commercial in the Emmy Awards 2007.

The General Electric Jar ad was developed at BBDO, New York by chief creative officer David Lubars and Bill Bruce, creative director/art director John Leu, creative director/copywriter Brad Roseberry, executive producer Regina Ebel, assistant producer Filomena Lovecchio, executive music producer Melissa Chester.

Filming was directed by Traktor (Pontus & Patrik) via Partizan with director of photography Emmanuel Lubezki (Children of Men).

Editor was Gavin Cutler of Mackenzie Cutler. FX was done at Mass Market.

Music in the ad is 'Catch the Wind', performed by Donovan.

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News & Politics

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Top Comments

  • This must be GE's response to this; The Hudson River has become polluted partially due to two General Electric facilities releasing 1.3 million pounds of polychlorinated biphenyls (PCBs) over a 30-year period.

  • Wow. What a great commercial. :) I'm gonna show this to the people at windturbines(dot)net. hope they'll like it.

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All Comments (290)

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  • Come on GE you could be a massive force for good in the world but you really need to clean up your act. Pay your taxes, stop polluting, stop outsourcing jobs.

  • evn though this is a commercial for a business, its more like a short film. i love it

  • @UCSDEngineerDoctor Nope - learnin'. The apostrophe ( ' ) takes the place of the letter "g" to represent a different way of saying the word.

  • @timboleo You mean "learning?"

  • @UCSDEngineerDoctor You don't know what "eh" means? For real?? Man, you've got some learnin' to do.

  • @timboleo What is "eh"? Hopefully you can learn to spell.

  • @UCSDEngineerDoctor Actions does? Not big on grammar, eh? Don't worry, "doctor" - you'll get it someday.

  • @timboleo Your actions does all the talking for me.

  • @UCSDEngineerDoctor ZZZZZZZzzzzzzzzzzzzz

    C'mon, Doc, you can do better than that.

    Unless you're not a real doc...

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