Smirnoff Vodka Slip and Slide - 2009

Although this campaign got lot's of exposure, no one knows me and another writer and an art director did this work. They paid us a pittance, JWT, and then acted like we had leprocy (sp) after it was shot. A lot of people have this work on their reels who just wristed it up. We did the idea.

Billy Paul • Creative Director/Writer/Commercial Director

As a digital and traditional creative director I zigzagged across the country working at a bunch of great ad agencies like Tbwa/Chiat/Day - LA; and Goodby, Silverstein - SF; McCann Erickson NY; and Kirshenbaum & Bond NY and have freelanced as a consultant at dozens more. Check out billypaulcopy.com. Lately, I have explored other creative adventures. I developed a next-generation digital marketing blog, BrandAsContent.com. Check out my interviews with industry leaders like Icrossing Founder, Jeff Herzog and Ascendant President and CEO, Jeffery Pruitt on subjects as diverse as social media marketing, How users behave when using the Web, importance of search and navigation, Combining of Internet presence, search, navigation, and content into a successful user experience, Content usability, RSS, Podcasts, Blogs, Wikis, User reviews, Email newsletters and more. I started Big Robot, a traditional and viral production company that has done work for Sony Music artists, Xzibit, Pete Yorn, Five For Fighting, Anna Nalick, Jessica Simpson, John Mayer and more, mrbillypaul.com/archive. And as a video game marketing specialist, I have turned out dozens of memorable, breakthrough commercials for both the PlayStation and XBOX platforms, mrbillypaul.com/comedy. I am available to lecture, consult, or create award-winning digital/social/traditional campaigns for your brand. You can find me on Facebook, Myspace, Twitter, YouTube, Zooloo, and LinkedIn.

Category:

Comedy

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[TheYahtzeeClub]

hey, there is another version of this commercial with a song that starts out with a low bass line then when they go down the slide the guitar kicks in. do you know what song that is? i absolutely love it