MRK619 explanation of final group project

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Uploaded by on Mar 19, 2010

MRK619 explanation of group project

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Uploader Comments (profwitiger)

  • Communicate key benefits and make them easy to recognize!!!

    The key benefits also need to be REALISTIC and RELATIVE to consumer needs.

    Landing pages are critical in keeping people on your site! Remember, once you get your audience interested enough to click through to your site, you want to ensure that you make them do "AS LITTLE WORK AS POSSIBLE" in order for them to answer the call to action.

  • Gus, good point about keeping ppl interested

    - thnx

  • To ensure your final project gets an A make sure you make a check list of everything covered in this video, which will show that you covered everything that has been taught in this course.

    Chauhan, Shohil

    MRK619 MS

  • a checklist is a good idea

  • No exam! fantastic

    two parts til the end, part 1 a working website, using class material and material from other websites(properly cited). Best way to get a good mark, pick a realistic product subject

    part 2 - throw it up on screen and present it to class

  • "pick a realistic product subject" - good advice Jonathan

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All Comments (25)

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  • A good idea when choosing a topic for this project is to look for a product market that is not already satisfied by a large company. Realistically speaking, if another competitor can do it better than you and is more widely recognized, there's a slim chance your business will succeed.

    Alfredo N. MRK619

  • Search engine rankings will increase your traffic significantly. Viral marketing is an effective way of finding SNP or social networking potential will which give you better opportunites to create brand awareness. For example when you launch a video on youtube and it has your store front at the end of it. This will entice the SNP person to show their friends and networks such as Facebook.

    Anselm T MRK619

  • K Kallianteris MRK619

  • @JonathanDavies1

    J Davies MRK619

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