THE BENEFITS - Crash And Burn (Official Video)

THE BENEFITS -- "Crash And Burn"

Buy on iTunes! http://bit.ly/CnBit

The Copenhagen-based act The Benefits are made up of lead singer and Greenlandic native Ilang Lumholt, and musician/producer Thomas Stengaard of Denmark. They got their launch in 2008 when their homemade viral video for their track "Physical" gained unexpected popularity in the United States via Youtube. The video became an overnight sensation, generating hundreds of thousands of views which led to its inclusion as part of a month-long pre-show that aired in over 14,000 cinemas nationwide.

The resulting buzz landed The Benefits a record deal with Warner Scandinavia and representation by Live Nation. They began to play a series of major arenas gigs as support for artists such as Rihanna, Whitney Houston, and Kelly Clarkson, while also performing numerous solo gigs around Scandinavia. They followed up with their first official single "Seize The Day," which received heavy top 20 radio play in their native country.

Now, The Benefits are back and ready to launch their highly anticipated single "Crash and Burn" across Scandinavia and Germany in early 2011. With it's catchy melody, universal theme, and arresting vocal performance, the song is sure to be a favorite at radio. Go beyond the surface, however, and listeners are sure to appreciate the bands' efforts to bring a real emotional boldness to life. "The song is about loving a person that has given up on life, and, even though there is a lot of hope in the song, it has a lot of darkness to it," says Thomas. "We wanted to portray that darkness and pain followed by redemption through both the song and the video." Adds Ilang: "It is definitely provocative and I hope it will strike a real chord with people."

Category:

Music

Tags:

• the benefits
• crash and burn
• warner music

[SiaSofieRenee]

Har hørt den så mange gange på the voice radio, men har bare ikke kunne finde den! Den er simpelthen så god denne her sang, er så glad for jeg endelig fandt den, fatter virkelig ikke hvorfor sangen ikke har flere views??

[tuug]

YEEEEEES I BLOODY FOUND IT :-)

[123UNITD]

She is in the video cus thats her job? Dah?..

I am one of the guys in the dizzy end (The girls people in the backgrounds who are following her in to the room, the one with the black hood)

[Dreamusen]

@Rikkefred Ja, men officielt er Grønland stadig en del af DK.

[Rikkefred]

@Dreamusen Hehe, det er nok en kommentar, der ville blive angrebet af mange fra Grønland. Ilannguaq anses som grønlandsk af mange.

[renanosis]

they are so damn good. i want to hear this on the radio and/or on tv.



[crisseligcris]

hvorfor har de ikke flere sete?

[TheAwesomeMetal]

I know that girl! XD Why the hell is she in a musicvideo :P

[ahl9027]

:/ Eneste der synes musik video ikke passer til sangen ?

[Dreamusen]

@MissionToning Ja, det er de absolut!