Business guru C.K. Prahalad in "The Last Market"

Since a groundbreaking article from business guru C.K. Prahalad and Stuart Hart called 'The Bottom of the Pyramid', more and more companies realize that they neglected more than 4 billion customers at the bottom of the income pyramid. "Don't consider the poor as victims or a burden, but start to see them as flexible and creative entrepreneurs and consumers", they wrote.

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[Ansira Aboobaker]

where was that interview with C.K.Prahalad taken in this video? for what event?

[Deepak Kumar Mitra]

good

[Deepak Kumar Mitra]

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