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Employee Poll and Benchmarking Tool

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Uploaded by on Jul 8, 2008

http://www.snapcomms.com/snap/tools/snappoll.aspx
Involving staff is one of the key ways we can build engagement. It's also really important to measure communications effectiveness so we know what's hitting the mark and identify which areas need to improve. This also allows us to demonstrate business value to senior managers. A Snap Poll or Survey is a tool which can be used to achieve these goals.
Snap Poll is different to other surveys in that it isn't too complicated and it's pushed directly to the desktop (and not delivered by email). It 'pops up' on the employee's computer and provides an option to complete now or defer until later. The Snap Administrator can specify how frequently and how often the pop up reappears until the survey is completed. 'Silent Surveys' that staff can opt into via a hyperlink can also be set up.
Snap Poll is quick to set up and works best if it's short and punchy (no more than 10 questions -- multi-choice if possible, although various other answer options are also available). A prize incentive can help, so does the automated reminder meaning high response rates.
It works best as a benchmarking tool, a temperature check, or as initial research prior to the launch of a more comprehensive (and time consuming) survey.
Results can be grouped by unit -- which means that you can measure effectiveness of managers in areas such as information cascade, or engagement -- since direct supervisors have such an influence on engagement, this can be an important.
Polls can be set up to allow confidential responses, which can be valuable in times of change and uncertainty.

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