"This is why you're photographed when you speed."
The new chilling ad campaign from the TAC (Transport Accident Commission) of Victoria, featuring real families grieving over victims of the road t...
"This is why you're photographed when you speed."
The new chilling ad campaign from the TAC (Transport Accident Commission) of Victoria, featuring real families grieving over victims of the road toll.
This advert premiered, in its 3 minute entirety, across all three commercial networks (Channels 7, 9 & 10) at 8.27 pm on Wednesday, 20 February, 2008. It will also be shown in cut down 1 minute versions at other times.
The song is a cover of 'Pictures of You' by The Cure - sung by Angie Hart.
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Today I saw an accident. I was the first on the scene. There were 2 cars. I pulled over. Got out. Ran to one car, while calling emergency. Checked the occupant. He was conscious and alert. I checked the other car. There was a lady in the car. She was dead. In one moment her life went from normal to non existent. Tonight, I sit here searching, trying to find some solace in her death. Tonight, her family gather, mourn, re-live and reflect. RIP anonymous lady. I wish I could have saved you.xxx
i lost a friend 0ct 22 2009 because of people speeding in san jose ca This girl had the biggest hart and left so many loved ones she was only 20 and had so much to live for WE LOVE YOU AND WILL NEVER FORGET YOU ALLY
easily the most effective campaign they've ever done a point to note not captured by this video, is that in the actual ad, following the final message 'slow down' was an even simpler appeal, with the just the word 'please'. so simple yet so poigniant.
Cars are lethal weapons and should be treated as such. I don't know what to do about the stupid idiots with small penis syndrome who think they're Tom Cruise in a fighter plane. Cameras are a start. Maybe make them visit these people and come face-to-face with the results of stupidity like theirs?
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It can break down even the most belligerent driver
a point to note not captured by this video, is that in the actual ad, following the final message 'slow down' was an even simpler appeal, with the just the word 'please'. so simple yet so poigniant.