Media Training Specialists

http://www.kelly.com.au/media-training/

Here's a promise to you. If you think you can take on today's journalists in a news media encounter and win, without any media training, you are heading for trouble....perhaps big trouble.

Sure, the media have changed in recent times but one thing that has not changed is that the interview is still at the core of any news media story. Handle that properly and you will win the encounter ....handle it badly and you will lose.

Want an example? How about BP's CEO Tony Hayward who's lost the top job over his handling of the media with the Gulf of Mexico oil spill.

BP quickly became the focus of satarists as well as news crews.

And what about General Stanley McChrystal who lost command of the Allied forces in Afghanistan due to loose lips. Some say he thought he was off the record which is a really bad way to think about any journalistis encounter.

And don't forget that today's press journalists handle video as well as stills. This clip shows you the Age's new integrated newsroom in Melbourne where print, online, photography and video editors all work together in the hub and spoke design office.

So, could you handle a doorstop like the one we show in this clip with Victorian Premier John Brumby or a media conference like the one in this clip.

Neither are easy but, if you undergo Kelly Communications expert media training, you'll feel much much more confident in your media dealings.

Want to know more? Just click the link below to visit our website.

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Education

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