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Improv: Building Ideas With the Yes, and Principle : Improv: "Yes, and" Marketing Brainstorm Exercise

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Uploaded by on Oct 1, 2008

Instead of spending an hour coming up with one idea in your meeting, have five different "yes, and" brainstorming sessions, where you flush out single ideas and then take a look at them. Learn how to use the "Yes, and" principle in improv to build ideas in this free arts and entertainment video.

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