Strategic Marketing and Communication

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Those who attend the Strategic Marketing and Communication course will engage with leading edge ideas, tools and practices for strategic marketing, branding, communication and customer service. Be able to apply marketing principles to todays business environment to engage internal and external stakeholders. Explore as a Marketer how you can create a longer-term focus and make a significant impact on your organisations outcomes, aligning the Marketing Development Plan with the needs of the business culture. Learn how successful marketing effectively engages others in strategic action. Discover the keys to successful marketing planning leading to transformational change. Formulate practical ideas, models and tools of strategic marketing, branding, communication and customer service which will help you examine your development as a marketing leader.

Category:

Education

Tags:

• Marketing
• communications
• the internet
• viral buzz
• co-create