When Viral Marketing Works (Part 2A)

This is a video is part A of the second video from a series of four videos:
This video describes what viral marketing is. Also it goes over the argument that four Cornell University, New Media and Society students developed.

This is a video from a series of four videos:
1) What Is Viral Marketing
2) When Viral Marketing Works
3) When Viral Marketing Doesn't Work
4) Why, and Societal Impacts

This is the second video in the series

This video is part of project for Cornell University's COMM 320 course.

Category:

Education

Tags:

• Comm
• 320
• New
• Forms
• of
• Advertising
• Viral
• Marketing
• When
• Doesn't
• Work
• Cornell
• University