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Understand collective curation in under 90 seconds

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Uploaded on Jun 7, 2011

http://crowdspoke.com
When Brian Solis called 2011 the "year of curation," he identified a growing trend in how people are addressing the issue of information overload. Today's common approach to curation is driven by individuals who pick out the information they find important, fun, and interesting to share with their friends. The problem with this approach is we naturally tend to associate with like-minded friends, so we're not exposed to a diverse set of information. The outcome is we get stuck in what Eli Pariser calls "Filter Bubbles." A new approach that we call "collective curation" represents a more effective and more efficient way to get the information we need.

We've put together this 90 second video to explain more about collective curation and how it can solve the problem of information overload.

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