Christmas at Warwick Castle: WPR's award winning campaign
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Uploaded by WilloughbyPR on Dec 8, 2010
Following Willoughby PR's success at the CIPR PRide awards this year, check out our latest video showcasing the award winning global PR phenomenon that followed when we persuaded our client, Warwick Castle to sell the opportunity to spend Christmas Day there on eBay.
From India to Russia, Twitter was alight with talk of the bid leading to heaps of offline coverage, ranging from CNN bulletins in the US to our very own BBC West Midlands broadcasting direct from the castle. To see more, click here.
Visit www.willoughby-pr.co.uk for more information.
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