Dr. David Martin describes the core business of M-CAM using an example of how a 10 year old might use a refrigerator box. In this example, Dr. Martin explains how a box can become anything. Using creativity, a child can turn a box into a fort, an airplane, a car or a boat. In our business, we similarly rediscover creativity, look for options of how to repurpose creativity and align this creativity with value exchanges.
A Tim Murphy Production
Featuring:
Dr. David Martin
M-CAM Inc.
2010
http://www.m-cam.com
http://www.globalinnovationcommons.org
http://www.globalinnovationcommons.org/blog
http://www.heritableinnovationtrust.org
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