Listening is the first step. Innovation that matters

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Uploaded by on Feb 22, 2008

In 2007 IBM ran an internal contest asking employees to come up with short videos on the theme "Innovation that matters". Innovation is the first step, produced by Steve Haskey, Adrian Spender and Brian Hulse from IBM UK was the most highly rated entry and one of the winners. For a year it has been used by the company internally and externally and now it's on YouTube for all to see and enjoy!

The 2008 competition is about to begin, so look out for other great videos coming to a screen near you!!

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  • FABULOUS!

    Not only is it hilarious, but it's SO TRUE!

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